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 Hot Water News - May 2010Minimize


The Solahart Network Grows By 25% Issue

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Solahart at Grand Designs

Visit Solahart at Grand Designs Live

The very first Grand Designs Live exhibition in South Africa is happening this weekend from 21 – 23 May at the Coca Cola Dome, Johannesburg. Solahart will be exhibiting.

The event offers a fresh take on design and home shows. It’s the perfect day out for anyone interested in design, interiors, shopping, home wares, gardens, kitchens and bathrooms. Come join us at the Solahart stand. Our professional team will answer all your questions on solar water heaters.

Register here to gain free entry to the event, worth R60.

Invest in Solahart before rebate starts to decrease

The rebate amount on Solahart solar water heaters is set to decrease annually. The rebate increase memorandum, distributed by Eskom's Cedric Worthmann in February 2010, states that consumers can expect an annual reduction in the rebate amount relative to electricity price hikes.

According to the memorandum, the rebate amount on a 300-litre solar water heater will decrease from around R12 000 to around R3 000 over the next five years. Solar water heating companies expect the first reduction around February next year.

The current rebate amount paired with annual electricity savings will ensure your solar water heater pays for itself within five years. Once the rebate amount is reduced, the payback period on a solar water heater will most likely increase, depending on the electricity tariff increases.

There has never been a better time to invest in a Solahart solar water heater Contact Solahart today to take advantage of the current rebate amount.

Solahart Johannesburg blackout survey

Solahart would like your opinion on the recent blackouts in Johannesburg.

Please click here to participate in our survey.

Warning from SABS: Companies are unlawfully using SABS mark

In a recent article published in the Energize, April 2010, the South African Bureau of Standards (SABS) made it public of companies misusing the SABS mark for development and maintenance of standardisation and quality.

To view the complete article with the list of companies click here

Home Owners Benefits: Longevity

With over 50 years experience, Solahart thermosiphon water heaters have been shown to last up to twice as long as conventional water heaters, which means you'll still be enjoying Hot Water Free From The Sun for years after your neighbours have had to replace their conventional systems.

Find out more.



The Solahart network grows by 25%

Solahart South Africa expanded its dealer network by 25% over the past two years. The recent tumult in the management of parastatal utility Eskom and challenges in the production and distribution of sufficient energy resulted in a higher demand for solar water heaters.

Over the past 28 years, Selected Energy secured a market segment for Solahart solar water heaters. When Eskom introduced the demand side management (DSM) programme to encourage investment in solar water heaters, Selected Energy was perfectly positioned to absorb the increased demand.

Said Selected Energy managing director Jim Hickey, "By the time Eskom announced the implementation of rolling blackouts in 2008, we already had an expansive dealer network to supply solar water heaters across South Africa. Eskom started placing a lot of focus on energy savings through solar water heating. Being an Eskom accredited solar water heater supplier did a lot for our credibility, as did our South African Bureau of Standards (SABS) approval."

Eskom hopes to install a million solar water heaters by 2012. Although the DSM programme drew the public's attention to solar water heating, the rebate amount Eskom initially offered wasn't incentive enough to help Eskom reach the one million mark.

"In February 2010 Eskom announced a significant increase in the rebate amount on solar water heaters. The increased rebate gave us a major boost, and it became worthwhile for us to expand our dealer network further," said Hickey.

Because Selected Energy already had a stable business model and aggressive marketing strategy, new dealers were easily integrated.

"Through experience we identified the best possible training and means of communication to ensure that the business model benefits both Selected Energy and our dealers. The business model is ideal for a growing industry like ours," concluded Hickey.

Selected Energy appointed distribution manager Ray Fernandez to manage and grow the dealer network. According to Fernandez the business model is attractive for potential dealers because it requires a smaller upfront investment than franchise opportunities.

"New dealers need relatively little start-up capital to get involved with Solahart. We encourage potential dealers to invest in six systems. With their initial investment, dealers gain access to installation training, marketing material and sales training," he said.

"Obviously we would like to expand our dealer network even more and make Solahart available in even the remotest parts of the country."

Find a Solahart dealer in your area.

Selected Energy on Classic FM

Classic FM's Tony Blewitt interviewed Solahart managing director Jim Hickey on Solahart products. Jim commented on the industry and how Solahart keeps its competitive edge.

Click here to listen to the interview.



Until next time,
Keep in the sunlight!
The Selected Energy Team
Tel: 011 465 7377
Fax: 011 705 2614
Physical: 23 Fountian Rd, Beverley, Sandton

Disclaimer: Selected Energy has taken every precaution possible to ensure that the information within this Newsletter was correct at time of transmission and will not be held responsible for any inaccuracies. Offers within the Newsletter have to be verified from the vendors. Selected Energy holds the right to make changes or cancel products, prices and other offerings without any notice.

Tel: +27 861-SOLAHART (76524278) - Fax: +27 (11) 705 2614 -